Do You Use PPC?
I don’t usually use PPC but I love the research tools that give you the information that PPC marketers use – because, truth be told, we can all exploit this information. Even when we’re using organic search, article marketing or other paid search it pays to know what PPC marketers are paying for advertising and what long-tail keywords are most profitable. HexaTrack has a free and paid version of their keyword research tool. ... [Read More...]
Who’s Your Favorite Bond?
My sister, her husband, my daughter and I all have different favorite Bond characters. We all have our reasons. Sean Connery was a master, great presense, really pulled off the Bond character. And of course, he was first. Roger Moore was smooth with a just a bit of vulnerability that was enticing – and yet his strength won out each time. Pierce Brosnan had the British posture down pat, he carried the character and was gorgeous to boot. ... [Read More...]
Strategic Online Marketing Tip: All The Kings Horses and All The Kings Men
Humpty Dumpty had a problem. He was one big egg. He was sitting on a wall and couldn’t get down unless he jumped or fell. So, he fell. He “had a great fall.” That created another problem – no one could fix him! It’s important for all of us to realize when we’re in a jam and can’t get ourselves out – but need to rely on the expertise of others – whether it’s outsourcing a project,... [Read More...]
Gmail is Working To Eliminate Spam
In an effort to reduce the amount of spam that their readers are receiving Gmail is making it easier to report the offending posts. With a click of the button you can flag a message as spam – AND – Gmail will submit an unsubscribe request to the sender. After a reader reports a message as spam they’ll see several options that include: unsubscribe and report as spam; report as spam or cancel. However, due to the nature of... [Read More...]
In Support of Our Military
Just the other day I had the distinct pleasure of catching up with an old friend who had moved from Cincinnati about 5 years ago. In the meantime she had blasted her business from an offline personalized stationary business through successful affiliate marketing and on to the development of ArmyCrossroads.com We recorded the conversation where she outlined her actions in the past several years and how she came to build this supportive environment... [Read More...]
