Visual Words for the Copywriter

Did you know that Rich Schefren is a genius?  Or at the very least he has genius’ working for him. This visual word tool is a handy way of using a thesaurus, dictionary and expanding your vocabulary all at the same time.  Type in a word – any word – and you’ll be regaled with multiple different words that mean the same, different, are verbs, nouns, adjectives, adverbs, is a part of or member of, is an instance or kind of... [Read More...]

Hulu here?

Thursday’s post was about the marketing genius behind a company who takes researched and documented negative effects and makes an entire campaign around them – to the point that the site rockets to the 3rd most viewed video site on the Net.   And if you haven’t seen it . . .  Read More →