Strategic Online Marketing Tip: Where There Is a Will There Is a Way

I know it’s a trite expression that we’ve all heard from the time our britches were changed by our mothers.  Or, at least I’ve heard it that long. My mother drilled into me that if I REALLY wanted it (whatever “it” was) then I could work hard enough to get it. She told me, in the years before it was fashionable, that if I wanted to be a doctor, or a lawyer or a business owner that I could.  Nothing could stand in my... [Read More...]

Twitter Backgrounds are Now Clickable!

Using this new little program, Clickable Now, you can make your Twitter background clickable!  This means that your home page URLs or programs you are promoting can now send your readers to the page you intend.  No more relying on their desire to type in the website address – they can just click it! This makes the life of your reader just a little bit easier – so much so in fact that you’ll probably get more traffic to  your site.  Read More →

Strategic Online Marketing Tip: Copywriting Gets The Customer

“I don’t know what I’m going to do with it but I want it!” This past week my youngest boy, my sister and I were at Target.  There on the shelf was a ShamWow shammie. My youngest was beside himself.  He grabbed one off the shelf, spun around and exclaimed: “I don’t know what I’m going to do with it but I want it!” This is a 12 year old who has no real need for a shammie but, based on the television... [Read More...]

Help Others and You Will Help Yourself

Recently I spoke with the owner of BurgBuzz.com, a community portal out of Virginia, USA.  Laura and I chatted on a recorded line about her inspiration to build a community portal, the challenges she faces and her plans for the future of this site. One of the comments she made about building this business was dead on – not just for this model but for ANY business model that we attempt. She said, and I paraphrase, that when she built the site... [Read More...]

Strategic Online Marketing Tip: Set Those Goals

I was reading a few posts at the Warrior Forum the other day and ran into three about setting goals.  The comments were about how companies and individuals who set and wrote goals had a far greater chance of achieving those goals and becoming successful than those who didn’t. Goals can be tricky -  but they aren’t rocket science. Start small . . .think big . . . get started. Take out a piece of paper and pen and start thinking about... [Read More...]