Do You Prank Call?

This is a great variation on prank calling. I do feel badly for the guy who is only trying to make a living – but I will admit to laughing frequently during the video  Read More →

Email Hasn’t Died – Why Treat It Like It Has?

With the advent of social marketing and the increasing rise in popularity many people have begun to ignore some of the basic rules of email marketing.  It’s almost as if they believe that because social marketing is so hot, email marketing must be so dead. But this isn’t the case.  While most customers have become much more savvy they also still receive, send and request email.  The trick is to do it better – stand out from the... [Read More...]

Out of the Box Online Shopping Cart

I am a big fan of open source solutions.  I like the way they are constantly updated and improved by multiple people – giving the product a broader base of both support and content.  However, open source software can be a bit dicy when in the hands of someone who isn’t familiar with trouble shooting. Although I’ve never used this particular solution myself it has come highly recommended by a couple of friends and has received kudos... [Read More...]

Strategic Online Marketing Tip: Dark Chocolate Does it For Me

I use chocolate.  Dark chocolate to be more specific.  Almost everyday I take a square of dark chocolate as my “medicine” or at least that’s how my children see it – Mommy is taking her medicine. I have to be honest and be thankful that it’s the only medicine I ever take – and I’m not sure if my dark chocolate is the reason for that.  OK – I say that tongue in cheek – I know it isn’t ONLY... [Read More...]

Is This Really a Cure?

If life were only this simple – Stop it! Just Stop It!  Read More →

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