Strategic Online Marketing Tip: Heads Up, Eyes Open

If you are anything like me most days you get up, put your head down and power through your “list of things to do”.  Sometimes I’m up until midnight to get the bare minimum done and struggle to accomplish those little extra bits that pad the Paypal account.

But what most of us forget is that inspiration comes from those fleeting moments when we pay attention to what is going on around us.

The radio, television, bookstore, parades, libraries, grocery stores – they are all filled with people and things that provide insight and display concepts that only YOU can filter through your experience.

The ideas that you filter through your day are what bring together creative ideas.  These ideas are the root of your next product or the impetus behind your newest marketing campaign.

Keep a journal and write down your ideas.  Talk to people during the day.  Ask them what makes their day better or how their job could be better.  How can they achieve their hopes and dreams AND how can you help them?

Filter your day and your experiences through the eyes of an entrepreneur.

Tip: Head up, eyes open – ideas don’t happen in a black hole!