Customer Service: Put Your Customer First

How many companies that you deal with (either online or offline) really put their customers first?

In your business are customers ‘people’ or ‘prospects’?  Are you more interested in helping your customer or padding your merchant account?

Think about Disney.  If you’ve never been there you should know that when you walk through the gate you are immediately treated with respect, a smile and with genuine concern from everyone from the janitorial staff to the managers.

THEY understand that their business rides on the satisfaction of their customers.  If their customers are happy they tell others AND they come back.

Take a look at your current business model – and the products you are selling.

What can you do today to be sure that you are HELPING your customer solve their problems or answer their questions.  Are you keeping in touch?  Do you tell them what you have available in order to make their lives easier?

If you don’t do these things then you are sending your customers to another business to get what they need.  You aren’t helping either them or yourself.  And, you are leaving money on the table.

The Tip:  The golden rule – treat others as you yourself would want to be treated.